Welcome friends of the environment, tree huggers and the socially conscious!
We
are social entrepreneurs on a mission to create a greener lifestyle that is more earth friendly, people friendly, and health friendly.
The Tao Te Ching (called "The Way"), written about 2400 years ago, by Lao Tzu best summarized green living:
People follow earth,
Earth follows heaven,
heaven follows the Way,
the Way follows what is. |
Green living is living in harmony with ourselves, with the environment, with other people and with the universe, which includes sustainability
People are now realizing the interconnectedness of global economies, cultures, environments, and political systems, as well as the interconnectedness of mind, body, and spirit within individuals in order to achieve full human potential.
When we disturb the delicate balance of the Way, whether within ourselves, our environment or with our relationships, it leads to disease, conflict and problems.
Uniting the Green Movement Worldwide
We intend to united the worldwide green movement, by engaging members in a lifelong participatory relationship, and by empowering millions of LOHAS members with the following products/services:
Our Online Green Social Network
To empower LOHAS (Lifestyles of Health and Sustainability), we have created an online grass-roots green social network, called the E=MC² Creative Friends Network, to change the way we live and consume; this is done by empowering health, sustainability, and social consciousness. Come join millions of us on our journey to create a greener planet (it is FREE to join).
At our online social network, we also help creative members in our social network to build their careers, to sell their original creations, to make friends, and to share their creativity. Members can exchange ideas, make friends, find dates, develop green products, start your own business, share your creativity, exchange photos, share recipes, view videos, write a blog, learn a new language, find jobs, raise funds for your art & creative projects and more, all while supporting your favorite charity. Find Out More Info >
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What is a Community Driven Brand?
As with all our brands, Sweet Heart ® is a "Community Driven Brand". This unique concept allows millions of members from the E=MC² Creative Friends Network to jointly-participate in the creation, the development, the selection, the marketing, and the promotion of good-for-you green products for smart, healthy, social responsibility and sustainable living. The best ideas are selected via a democratic voting system, not unlike reality TV show AMERICAN IDOL, for commercialization.
Community members can help contribute to building our green brands. In return, we give back 15¢ from each package sold to the E=MC² Creative Friends Network members, in the form of cash incentives, loans & investments (like for art, documentary film and music projects), and prizes to members contributing the best new ideas and creating the best promotions for, such products such as Sweet Heart ® .
Furthermore, as part of our commitment to social responsibility, we donated another 25¢ from each package sold to MakeHungerHistory.com, a program to alleviate hunger and poverty in third world countries. With your help, we hope to raise $100 million to fight poverty and hunger worldwide.
By engaging members in a lifelong participatory relationship, we will bring a healthy return for investors, while benefiting society.
In this way, we help create greener products, as well as to make the world a better place. Our social community business model is a new idea in the business world and is constantly evolving. We value your feedback.
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About LOHAS
Green products developed will be for LOHAS (Lifestyles of Health and Sustainability) consumers (also called "Cultural Creatives or the Creative Class"). 32.3% (68 million people) of the U.S. adult population is "classified as a LOHAS members, meaning that they have a profound sense of environmental and social responsibility", comprising mainly of artists, writers, designers, scientists, doctors, lawyers, engineers, creative professionals, managers, venture capitalists, and technicians.
"We believe the next evolution of the online social network is a two way bridge allowing for people to have direct input into how products are created, companies are run, and how government is to work. We see this trend in American Idol, Second Life, YouTube.com, Linux and MoveOn.org." The Community Driven Brands are the next step. Find Out More Info >
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